Project: Concept and product design
My Role: Narrative storyteller, product copy, research synthesis
An internationally renowned beauty industry leader saw a market in China for men’s skincare and fragrance, and partnered with IDEO to create and test concept products for men of all ages.
Upload a photo that means a lot to you. AI will analyze the location, color palette, and emotional content of the photo to distill it into a fragrance that best represents the captured experience.
To create as a gift, craft a personalized message before your bottle ships off to its recipient for them to enjoy this moment again and again.
The gift recipient will unravel a delicate scroll to find a message in a bottle nestled at the heart of the vessel — a written note from the sender of the keepsake memory and a reminder to move forward and forge new ones.